РефератыИностранный языкCoCorporate Social Responsibility Essay Research Paper Corporate

Corporate Social Responsibility Essay Research Paper Corporate

Corporate Social Responsibility Essay, Research Paper


Corporate Social Responsibility


CORPORATE SOCIAL RESPONSIBILITY By Lori S. Mohr-Corrigan, For The Paper Store


- ? October 1999 VISIT www.paperwriters.com/aftersale.htm — for more


information on using this paper properly! Because society is fundamentally based


upon performance and profit, it is not unusual to find that it is necessary to


impart a sense of corporate social responsibility with regard to contemporary


commerce. The ethical approaches of purpose, principle and consequence are


integral components of business social performance; itemizing these


contributions finds one incorporating the interests of ethics and morality


within the corporate structure, essential concepts that are often absent from a


managerial standpoint. Chapters two and three of Beauchamp and Bowie’s Ethical


Theory And Business address the very issues of corporate social responsibility


that should rightly exist within every company’s infrastructure; however, the


authors’ enlightening contentions enable the reader to realize that social


integrity is not something that is often at the forefront of modern day business


dealings. Ethics, business and society must work in tandem or there is no


purpose for any of its existence. Unethical practices are what harbor ill will


and create a climate of contempt and distrust, which is no way to run a


business, be it personal or otherwise. "?It is a necessary and critical


ingredient in the successful enterprise" (Ruin, 1997, p. PG). Beauchamp et


al (1996) clearly imply that establishing such ethical fortitude is not a


difficult objective if one maintains a moral and conscientious outlook. Ethical


concerns run rampant among various entities, posing questions along the way as


to whether a particular practice is deemed morally acceptable. "Ethics


sometimes get in the way of resolving questions like: What is the ethical


concern? Am I being true to myself? Why is this bothering me? Is it my problem?


What do others think? Who else matters?" (Ruin, 1997, p. PG). According to


the book’s article on this matter, establishing proper ethical guidelines — and


therefore appropriate corporate social responsibility — must come from a


management perspective, which is the primary location where policy is derived.


Utilizing the insightful perspectives of Beauchamp et al (1996), which include


purpose, principle and consequence, there exist myriad ethical considerations in


the daily world of business, with each one presenting yet another moral dilemma:


Should the decision be made for company or personal gain? How many will reap the


benefit of individualized attention at the expense of all others? Is there a


time when an individual’s interests supercede those of the masses? These are


ethical questions posed each and everyday throughout the global business and


social worlds; whether or not the right answers are acted upon is another matter


entirely. "Ethical problems of personal and public decision making are not


new. The need to undertake ethical reflection is part–indeed a central part–of


what it means to be human" (Mitcham, 1996, p. 314). Ethical decision-making


goes hand in hand with sound business judgment, yet this is not a concept always


followed. The very purpose behind ethical behavior has some people stumped as to


its true intention; while some believe it instills the foundation of good


business, others contend that it brings out nothing more than "an


absolutist, rigid set of constraints that violate one’s sense of independent


judgment" (Ruin, 1997, p. PG). In truth, ethics represent moral


perspective, which, while having a universal theme, is still quite


interpretational. In spite of the fact that each person reserves his or her own


value determination with respect to ethical behavior — which stands for


"the character and values that determine the identity and goodness of an


individual or group" (Ruin, 1997, p. PG) — there still remains a


significant void between what some consider to be morally acceptable and what


others believe to be otherwise. "We all have built-in ethical responses. We


identify certain actions as wrong, others as morally praiseworthy. The values of


honesty, promise- keeping, truth-telling, benevolence and justice, endure


because they are essential to the social fabric of human existence. Without


certain fundamental principles of fair dealing and mutual respect, business


would be impossible" (Ruin, 1997, p. PG). Establishing and maintaining


corporate ethics is indeed principle to continued success, both on a personal


and professional level. Beauchamp et al (1996) provide reminders that constant


nurturing of moral judgment and a specific code of ethics is in order as a means


by which to perpetuate the positive image necessary to uphold such policy.


"?The critics of principlism have failed to make a compelling case


against its theoretical or practical adequacy as an ethical approach" (Lustig,


1992, p. 487). The primary elements of such nurturing include having a clear and


concise forthrightness, which is substantiated by culture; appropriate and


applicable conformity with regard to difficult situations; managerial


involvement and awareness on ethics issues; a nurturing program that is


wholeheartedly supported by top management; and staff involvement. These


concepts, which are both interrelated and individual at the same time, represent


a complete quest toward ethical decision-making. "No one element can create


or sustain ethical management; and weakness in one element could undermine the


whole effort" (Ruin, 1997, p. PG). One can easily surmise from Beauchamp et


al (1996) that diversity is truly key to corporate social responsibility;


however, not all businesses are managed in such a manner. "It is not our


task to defend the validity of moral reasoning; its defense has been the task of


moral philosophers for generations, and we have nothing original to add. We also


find it unnecessary to point out the fallacies in the line of argument regarding


the claim that business has a special ethic." (Quinn et al, 1995, p. 22).


With the ever-changing workforce, it is imperative that companies open


themselves up to reorganization that previously had not existed within the


industry. Such applications of contemporary modification include the continued


application of ethical and moral decision-making processes. These changes,


however, are not only representative of the perpetual flow of time; rather, they


are also indicative of a more compassionate view towards all components of the


business world. Distinguishing these moral and ethical actions presses one to


determine if the actions are right or wrong based solely upon to what one is


accustomed. This, then, begs the question that asks what denotes right and


wrong? Unlike in other social circles where ethical behavior is dependent upon


the social customs imbedded in such actions, Beauchamp et al (1996) indicate


that there exists a clear path of morality to follow when it comes to the


corporate world. Not to follow this path would reap severe consequences upon the


business that ignored the inherent responsibilities associated with corporate


commerce. "The moral argument that helps managers choose among competing


duties based upon the best consequences must inevitably oblige managers ‘to do


that which is best.’ Discussions about stock price movements, instrumental


ethics, and shareholder wealth obscure the true moral argument" (Quinn et


al, 1995, p. 22). Determining what constitutes values is the fundamental purpose


of corporate social responsibility. Given the fact that all of humanity must


coexist on the same planet, there has to be a modicum of consideration with


regard to business values. If not, then there would be no sense of tolerance or


respect for individual life. People have to abide by an ethical code to ensure


proper behavior among the world?s population. Yet, again, who is to determine


what this corporate ethical code will represent, and who is to say that all


commerce must follow it? Clearly, defining ethics is to define man ?s proper


values and interests, a concept that Beauchamp et al contends must exist within


the framework of all business infrastructures. BIBLIOGRAPHY Beauchamp, T., &


Bowie, N. E. (1996). Ethical Theory And Business. (Englewood Cliffs, NJ:


Prentice Hall). Lustig, B. Andrew (1992, October). The method of ‘principlism’:


a critique of the critique. The Journal of Medicine and Philosophy, vol. 17, pp.


487(14). Mitcham, Carl (1996, March). Technology and ethics: From expertise to


public participation. The World & I, vol. 11, pp. 314. Ruin, Joseph Eby


(1997, December). Importance of business ethics. New Straits Times, pp. PG. *PG


>denotes page number taken from an online electronic source. The Journal of


Medicine and Philosophy, Oct 1992 v17 n5 p487(14) The method of ‘principlism’: a


critique of the critique. (Principles and Patients) B. Andrew Lustig. Author’s


Abstract: COPYRIGHT Kluwer Academic Publishers 1992 Several scholars have


recently criticized the dominant emphasis upon mid-level principles in bioethics


best exemplified by Beauchamp and Childress’s Principles of Biomedical Ethics.


In Part I of this essay, I assess the fairness and cogency of three broad


criticisms raised against ‘principlism’ as an approach: (1) that principlism, as


an exercise in applied ethics, is insufficiently attentive to the dialectical


relations between ethical theory and moral practice; (2) that principlism fails


to offer a systematic account of the principles of non-maleficence, beneficence,


respect for autonomy, and justice; and (3) that principlism, as a version of


moral pluralism, is fatally flawed by its theoretical agnosticism. While


acknowledging that Beauchamp and Childress’s reliance upon Ross’s version of


intuitionism is problematic, I conclude that the critics of principlism have


failed to make a compelling case against its theoretical or practical adequacy


as an ethical approach. In Part II, I assess the moral theory developed by


Bernard Gert in Morality: A New Justification of the Moral Rules, because Gert


has recommended his approach as a systematic alternative to principlism. I judge


Gert’s theory to be seriously incomplete and, in contrast to principlism, unable


to generate coherent conclusions about cases of active euthanasia and


paternalism. ***************** The Journal of Medicine and Philosophy, Oct 1992


v17 n5 p487(14) The method of ‘principlism’: a critique of the critique.


(Principles and Patients) B. Andrew Lustig. Author’s Abstract: COPYRIGHT Kluwer


Academic Publishers 1992 Several scholars have recently criticized the dominant


emphasis upon mid-level principles in bioethics best exemplified by Beauchamp


and Childress’s Principles of Biomedical Ethics. In Part I of this essay, I


assess the fairness and cogency of three broad criticisms raised against ‘principlism’


as an approach: (1) that principlism, as an exercise in applied ethics, is


insufficiently attentive to the dialectical relations between ethical theory and


moral practice; (2) that principlism fails to offer a systematic account of the


principles of non-maleficence, beneficence, respect for autonomy, and justice;


and (3) that principlism, as a version of moral pluralism, is fatally flawed by


its theoretical agnosticism. While acknowledging that Beauchamp and Childress’s


reliance upon Ross’s version of intuitionism is problematic, I conclude that the


critics of principlism have failed to make a compelling case against its


theoretical or practical adequacy as an ethical approach. In Part II, I assess


the moral theory developed by Bernard Gert in Morality: A New Justification of


the Moral Rules, because Gert has recommended his approach as a systematic


alternative to principlism. I judge Gert’s theory to be seriously incomplete


and, in contrast to principlism, unable to generate coherent conclusions about


cases of active euthanasia and paternalism. ************* Technology and ethics:


From Expertise to Public Participation ( The World & I ) Carl Mitcham;


03-01-1996 Technologies appear in society accompanied by assumptions about their


inherent beneficence. But shortly after their appearance questions often arise,


stimulated by unintended consequences or unclear implications for established


moral values. Consider, for example, the following three instances of


technosocial problems. Each involves issues that cannot be resolved simply on


the basis of scientific or technical reasoning, but call for reflection on and


reference to moral principles and practice: * There are not enough organ


donations for everyone who needs a liver transplant. How should a physician (or


a patient) decide who gets a new liver and who does not–and dies as a result?


Should it always be the Mickey Mantles of the world who get priority treatment?


* Nuclear waste is accumulating at temporary storage facilities all across the


United States. But every proposal for the construction of a permanent storage


facility is challenged by some interest group (such as environmentalists) as


reflecting the biases of another interest group (such as the nuclear power


industry). How are such conflicts to be resolved? * The Fourth Amendment to the


U.S. Constitution guarantees a "right of the people to be secure in their


persons, houses, papers, and effects, against unreasonable searches and


seizures." What is the meaning of this right in a world where papers and


effects, not to mention persons and places, are increasingly transformed into


digitalized information in cyberspace? Ethical problems of personal and public


decision making are not new. The need to undertake ethical reflection is


part–indeed a central part–of what it means to be human. But as these three


cases indicate, ethical decision making is increasingly engaged with advances in


modern technology. Even if technology does not create radically new ethical


problems, as some philosophers have argued, it surely constitutes a new and


important domain for old-fashioned moral struggles to resist temptation and to


do the good. The importance of such struggles can scarcely be overemphasized,


since technological change not only sets up hard problems for ethical


reflection, but ethical decisions also influence how we use and live with our


technologies. The problems of ethical technodecision making are compounded by


the emergence of two cultures of expertise. One is that of the technical experts


who create and manage our medical, energy, and information technologies. Another


is that of those on ethics committees at hospitals, in regulatory agencies, and


with professional organizations who articulate and reflect on the issues


involved in these various areas of technoethical concern. Indeed, the last two


decades have witnessed the development of a number of specialized fields of


reflection on ethics and technology. Among these are biomedical ethics,


environmental ethics, and computer ethics. In each case, however, discussions


have remained largely restricted to professionals in these different fields of


applied ethics. What scientist and novelist C.P. Snow in 1959 called the


"two cultures" gap between literary and scientific


intellectuals–which is related to what earlier in the century sociologist


William Fielding Ogburn had identified as the "cultural lag" between


science and society– is further reflected today in a hiatus between technical


experts and applied ethicists. Although one aim of the academic study of ethics


and technology has been to bridge this two-cultures divide, applied ethics


expertise sometimes creates a new version of the very difference it would


overcome. The real promise of applied ethics will be realized only when such


reflection both transforms technical decision making and enters the public


realm. Science and technology have major influences on our lives today, so much


so that they often seem to dominate. How many times have we heard about a need


to invest in the most advanced science, and to adopt the most efficient


technology, in order to be economically competitive- -even though economic


competitiveness is not the highest value? Haven’ t we all experienced


difficulties controlling the use of our technologies- -from limiting the TV our


kids watch to not letting the hurried pace of high-tech transportation and


communication engulf our lives? Although an ethical analysis of technodecision


making has begun to emerge among specialized experts, it must be expanded to


include all citizens in a high-science, high-technology society. Experts alone,


whether scientists and engineers or philosophers, cannot solve our problems for


us. Efforts must be made to open and involve the emerging specialized fields of


techno-ethical analysis with a wider public. One reasonable way to begin is with


a review of some recent developments in biomedical, environmental, and computer


ethics- -relating them to real-world problems facing society. FROM MEDICAL TO


BIOMEDICAL ETHICS >From its earliest history, medicine was associated with


the acceptance of special moral obligations by those who attempted to assist


nature in promoting health and overcoming illness. Because physicians brought


specialized knowledge or expertise to bear on vulnerable patients, the


Hippocratic tradition of medical ethics emphasized their responsibilities not


just to avoid harm and to do good but also not to disclose confidences or to


take sexual advantage. At the same time there was always an implicit


responsibility on the part of

Сохранить в соц. сетях:
Обсуждение:
comments powered by Disqus

Название реферата: Corporate Social Responsibility Essay Research Paper Corporate

Слов:2900
Символов:20892
Размер:40.80 Кб.